All press is good press, right?
While certain overworked celebrity publicists might disagree with the truth of that statement, it certainly holds true when “press” refers to inclusion in a national campaign highlighting the impact mobile technology can have on churches and other faith-based organizations! Which is exactly what happened to Mogiv earlier this month.
And it wasn’t even anything we did! The credit belongs entirely to our friends at Concord Church in Dallas, TX.
Concord Church has done such a great job of leveraging mobile technology at their church that they were recently featured in a campaign by a company that knows a thing or two about mobile technology: AT&T. Per AT&T’s website, their “Inspired Mobility” campaign is meant to start “a national conversation about the cultural shift in how people use mobile and Internet technology to enhance their faith experience.” It doesn’t take long to see why Concord Church was selected as the subject of the campaign.
With a mobile-responsive website, a slick app, and a “mobile hotspot” campus, Concord is the perfect example of a church that understands and embraces the role smartphones and tablets can play in worship. But don’t take my word for it! Just check out the video below.
As mobile devices become ever more ubiquitous, and as the “Percentage of Web Traffic From Mobile Devices” statistics tick upward with each passing year, it is becoming increasingly important for pastors and nonprofit directors to think critically and creatively about how to leverage mobile technology to connect with their members and supporters.
Concord Church is at the forefront of this movement, but they are certainly not alone. Do you know a church who has “figured mobile out?” We’d love to know about too! Tell us more about what they’re up to in the comments below.
And, while you’re at it, CLICK HERE to read more about “Inspired Mobility” and to learn more about how mobile technologies are being used to engage and inspire people around the world.